New York Times

in Press

Getting Your Product Onto Retail Shelves
By EILENE ZIMMERMAN
Published: October 20, 2010

Business owners with a product to sell often dream of winning shelf space in the Wal-Marts and Targets of the world. But these days, with the recovery dragging, it is a challenge to get shelf space in any store.

Here is how Brian Chossek, the president of Garlic Gold in Ventura, Calif., won his first account — at Gelson’s, a Southern California grocery chain that now has 18 stores…
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